We could say that Garofalo Pasta was born in 1789, when by Royal Decree, Mr. Garofalo obtained the concession for the production and sales of a "well-made pasta," and the right to fine any violators of this enterprise.
We could talk at length about when, in the early 1900s, shortly after the construction of the second manufacturing plant, the Garofalo brothers decided to divide the firm and founded Lucio Garofalo Inc and Alfonso Garofalo Inc, providing two possible paths for the development of a company started two centuries earlier.
We could boast of the fact that in the 1920s in Italy, Garofalo Pasta had become pasta quality par excellence, so that Dottor Garofalo proudly claimed that books and magazines referred to "high- quality Pasta, as Garofalo-type".
We could move you with stories like that of Lucia , the Somali housekeeper of the Garofalo house, that "invested" her savings in pasta to send back to Africa, a continent in which, by then, the Garofalo Santa Lucia brand had become synonymous with pasta, both in taste and in the colors of the pack, red and blue. We could even list all the certificates that, from the first pasta factory certified ISO 9001, we have accumulated over time or all of the technologies that were used in our plants to transform the best semolina into the best possible pasta.
In fact, we like to think that the story of Garofalo Pasta is all in the pasta that we produce, in the knowledge and in the constant search of quality and taste that everyone, from the workers to the CEO, contribute to a project that continues to survive generation after generation.
And that's Garofalo Pasta today! Furthermore, the new pasta line that launched in 2002 is wrapped in transparent packaging. The packaging is as transparent as our belief that knowing how to make outstanding pasta is an ancient art with its own code of rules. It is the result of an understanding that has been passed from generation to generation and can be tasted in every package of Garofalo Pasta that you eat.
Three generations of the Ercole family have shaped our cultural roots. From 1939 until now each generation has built on the company's spirit of creativity, flexibility and enthusiasm. Everything, in fact, that's at the heart of our philosophy and culture today. We'd like to introduce them to you.
Carlo Ercole, elder son of our founder, has been the inspiration behind our creativity. Blessed with the fertile soil of the Piedmonte region and its abundant produce, his sense of adventure when combining local ingredients is the secret behind the products we love so much.
Lorenzo Ercole, younger son of the founder, has given us the technical expertise to capture the full flavour of our produce, always picked at the peak of its perfection. His easy-going management style and respect for the seasonality of ingredients has helped us to protect and develop our longstanding relationships with the local community. Especially the farmers, who we consider our partners.
Giuseppe Ercole, son of Carlo and now the chairman of Sacla UK, has given us a new energy to promote national and regional Italian cooking throughout the world. We now sponsor ICIF (www.icif.com) the culinary institute which teaches Italian cuisine to international chefs. Giuseppe's dynamic approach is tempered by an insistence that we still nurture our traditional ways.
Here's to the next generation of the Ercole family. May their dedication to excellence remain at the heart of everything we do.
The time is right for delicious. - we aim to be the magazine that the UK's growing band of food lovers can't wait to get their hands on each month, an unashamed celebration of food. And we want you to share in the fun.
We've packed the magazine with inspirational recipes, all illustrated with stunning photography and designed to suit your busy lifestyle. There's everything you could possibly need to cook up a storm, from sexy assembly suppers to dishes that take time but are well worth the wait.
We're thrilled that the best chefs in Britain have given delicious. their support and are sharing their recipes, ideas and secrets with you in each issue.
Editor Karen Barnes and food director Angela Boggiano have also been slaving over a hot stove to create special recipes and how-to ideas that will appear every month.
Quality seasonal ingredients are vital to the cook and delicious. will show you where to find the very best on offer. We'll be talking to the people who grow, produce, cook and serve them - people who are as passionate about producing great food as you are about cooking and eating it.
We'll be bringing you the best of the new kitchen accessories, helping you select wines both for every day of the week and for special occasions, as well as bringing you all the latest food news and gossip. Everything the modern food lover wants, in fact.
delicious. is a new kind of food magazine, and we are all dedicated to making it a magazine that's right for your kind of lifestyle.
Veetee Rice was founded in 1987 in North London, under pressure from family run rice farms in India to sell rice. Fast-forward to 2007 when Veetee Dine In microwave rice launched, gaining distribution in all the major retailers in the UK, Belgium, Germany and Netherlands.
The Veetee business model creates value by meeting the needs of consumers, developing mutually beneficial long serving relationships with our customers and achieving cost leadership through procurement efficiencies. This, together with our lean business operation, means we are able to achieve sustainable growth.
With offices and production sites in the UK, India and the USA, we drive consistency, quality and value efficiencies through our global supply chain. From paddy intake via our Indian operation to the milled rice we produce in India and the UK, we control and maintain quality from paddy to plate. Using our detailed and intimate knowledge of the global rice market we offer strategic advice on stock coverage decisions in this volatile commodity market. As suppliers to the Ethnic communities, we understand the consumers and their needs thereby enabling us to create and market brands specifically aimed at different consumer groups.
From basmati and long grain to the more unusual Goan and Camargue red rice types, we have the ability to service the needs of different customer groups from small independent traders to multinational retailers and food manufacturers. In addition, we can pack rice in every pack format imaginable.
Technology and innovation are at the heart of our business. We are the only Company in Europe to develop a method of cooking natural white rice on an industrial scale and the first worldwide to use this process to create microwave rice recipe dishes. Our experience in the ready to eat market has allowed us to explore other product areas in which we can excel. We have the capability to produce restaurant quality sauce and ready meals in jar and pouch formats under the Veetee and private label brands.
Veetee is a global business driven by a passion for high quality, great taste and innovation.
Valentina is the noted UK based authority on Italian food and food culture. Descended from the noble Renaissance family of Sforza, Valentina is the youngest of a large Anglo-Italian family. Her education began at the St George's International School in Rome. After qualifying with 2 diplomas for teaching and cooking at the Scuola di Alta Cucina Cordon Bleu in Rome, in 1976 Valentina moved to London and began to work as a private chef and in a variety of different restaurants and situations.
With more than 30 books on her favourite subject of Italian food now published, and several TV and radio appearances worldwide, Valentina is an experienced and highly qualified teacher. Her many years of experience have led her to expand her skills in the organisation and production of larger scale cookery events, private catering and culinary adventures on a huge scale.
Valentina's philosophy is to source the best available local, seasonal ingredients and then do as little as possible to them to create food that is authentic, honest and appealing.
We know what you're thinking. Just what makes our pork crackling so awfully posh? Excellent question, Sir.
We use pork rinds from the highest quality, outdoor bred pigs, which are hand fried in small batches. As they cool down, they are lightly sprinkled with organic Anglesey sea salt and absolutely nothing else. Any pieces that don't meet the impeccable standards of our quality control experts are swiftly discarded. The lucky ones that do make the cut are carefully placed into our charming little bags.
That, we believe, is what makes our crackling the very best that money can buy.
Simon & Schuster UK is one of the leading general book publishing companies in the UK. The group is based in London with sister companies in Australia, Canada and the United States.
Within the UK division, there are 3 imprints: Simon & Schuster; Simon & Schuster Illustrated and Simon & Schuster Children's Books, which publish a wide and eclectic mix of authors ranging across commercial fiction, literary fiction, general non-fiction, and children's publications.
Home to bestselling authors and award winners; Simon & Schuster UK prides itself on being a commercially driven publishing house of quality writing. It also runs a sales and distribution service for a number of independent and international publishers including VIZ Media, Duncan Baird, Andrews McMeel Publishing, Rebellion, and Black Library.
We use two special ingredients to make Beyond Dark so delicious. Time and Dedication.
First, we source the finest cocoa bean from the African Ivory Coast. We roast them very slowly to develop their sumptuous flavour. Then we grind them - again very slowly - to form a paste of exceptional consistency. Next, we add natural vanilla sourced from Madagascar. We stir for no less than 72 hours (inferior chocolate is only stirred for 6 hours).
This lengthy process is vital because it produces cocoa particles smaller than the tongue can detect. This results in a wonderfully smooth feel in the mouth. Finally, we shape the chocolate into Drops of Pure Pleasure - the ultimate way to enjoy the taste.
Time well spent, we think you'll agree.
Fabulous Vodka was set up by Chris Spiller, a well known and much respected name in the spirit industry. Chris is the brainchild behind numerous high-end spirit-based beverages and has provided his expertise to many brand owners for 15 years.
Seeing many of the products he had helped to develop on the shelves of supermarkets up and down the land, Chris decided it was time to go it alone and launch a product of his own.
First off the production line was "Caralicious", a caramel vodka that wowed Christmas shoppers in Reading, Henley and Chris's home town of Marlow, where he is based. As hoped, the free samples offered converted into sales and Chris shifted over a thousand bottles in December 2008 - despite the credit crunch, with many people buying a bottle for themselves, and another as a present.
Caralicious was joined in July 2009 by "Krol Kazimiersz" a Polish potato vodka which is smooth, creamy and fantastic straight from the fridge, on ice, with a slice of lime or lemon. Then in September 2009 a brand new gin was distilled, "Perivale Dry" is light, delicate, citrussy and smooth, designed specially to make the perfect G & T, or Martini.
The Fabulous Vodka Company is small friendly business, with a dedicated tasting panel made up of family and friends who put in hours of strenuous tasting work to ensure the continuing quality of our products. The Fabulous Vodka Company will be developing more products for release throughout this year, once the tasting panel are feeling a bit better.
The Fabulous Vodka Company offers a full product design and development service to brand owners wishing to have their own branded alcoholic drinks.
International Eco-Award Scheme for Excellence in Quiet Product Design
The Quiet Mark is a mark of approval awarded by the Noise Abatement Society to worldwide manufacturers of the quietest products currently available on the market validated by the Association of Noise Consultants.
This is a charity led initiative working together with industry to achieve a healthier stress-free living and working environment.
Showcasing Quiet Design
The products awarded a Quiet Mark will feature in the on-line Quiet Mark Directory, consumers’ one- stop-shop for quiet products.
The Quiet Mark’s distinctive purple design will be instantly recognised by consumers as a symbol for stress free living.An enterprise to finance transformation of the aural environment
UK & Europe Media Campaign 2011/12.